Bank fees are continuing to increase because of banks’ desire to find more ways to bring money in to compensate for lost revenues. There was also a recent overhaul in the way that banks can apply overdraft fees to a consumer’s bank account that has decreased the amount of money many banks receive from this area of revenue. A tough economy has also affected cash flow into banks.

Consumers can stop high bank fees simply by voting with their wallets. Use these simple steps to avoid fees. The more consumers flock to banks that charge fewer fees, the more banks will lower their fees to stay competitive.

Try these simple steps to take to avoid monthly fees: [Read more…]

A few years ago, building a website using a basic template enough to draw in potential customers and generate sales. But now, many businesses have realized the effectiveness of social media marketing in promoting their products and reaching their targeted audience.

Social media marketing has many advantages over traditional marketing. Studies indicate that increasingly more customers are using social media sites to carry out preliminary product research before making a purchase.

What Is Social Media Marketing?

Social media marketing involves advertising products, services and information through social media sites. This form of online marketing can help you get targeted traffic to your website and increase brand awareness. The most popular social media sites are Twitter, Google +, Facebook, LinkedIn, and YouTube. [Read more…]

Guerrilla marketing for small businesses is a methodology that those companies with limited budgets should explore. With the national economy still in a somewhat weak state, it is important to adopt a novel approach to reaching out to target audiences that will help your business to get noticed.

Many new concepts come and go in relation to business promotion, but guerrilla marketing has stood the test of time.

Creative, High-Impact, Cheap

It is perhaps because it involves a number of different activities and methods that it is still an approach used extensively. The focus is on creating campaigns that are creative, high impact, and which only require limited funds. It offers small businesses an effective means of competing with larger organizations. [Read more…]

Many people have taken a risk by leaving the corporate atmosphere to become their own boss. And, many of them have ventured into the world of Internet Entrepreneurism. There are various opportunities and business ideas to choose from, making it a popular option to the traditional 9 – 5 grind.

I am going to list some of these ideas, and briefly describe what they are. If they pique your interest, then dive into a little research of your own to see if that particular field is right for you. If you are looking for a flexible career and love the Internet, then there is something for you.

So, read on and take notes. You just might get inspired to create your own field. [Read more…]

As a business, you’ve probably heard that you need to replace your traditional marketing tactics, such as direct mail or radio/television advertisements, with online tactics, such as social media or digital ads.

There is no denying that the Internet is a great way to generate business and engage with your audience. People use social media on a daily basis, and having a social media presence is essential to reach out to your customers or clients on a personal level and engage with them one on one.

People also use the Internet everyday, so it’s important to have a website that is rich in SEO keywords and tactics. Plus, most online marketing tactics can be a bit cheaper than traditional mediums, though that’s not always the case. [Read more…]