If you’re serious about making money on the Internet, there is simply no substitute for a robust opt-in email marketing program.
When done right, marketing your products or services via email puts your business and your best offers right where your customers will see them – in their email inbox! There is simply no better way to get your message out.
The key to doing your email marketing the right way is to use a trusted company to assist you with all of your email marketing services. That’s where iContact comes in.
iContact provides all the powerful, yet easy to use tools you’ll need in order to complete every step of the journey from building your opt-in email list to designing your message to sending it out and tracking the results (you’ll see exactly how many people open your offers and click through to your site). From start to finish, iContact makes the entire process of getting your message out to your customers fast and easy – and at a price you can afford.
Every tool in the iContact “toolbox” is a joy to use, but I found the most awesome tool of all to be the Message Builder. Without knowing a thing about HTML, the Message Builder tool allows you to create eye-catching, informative emails in minutes by simply choosing your favorite template and filling in the details. What could be simpler?
If you are a whiz with HTML however, with the MessageCoder tool you can truly make your messages your own by importing the code from your favorite template and then tweaking it to your heart’s content. Either way, you’re virtually guaranteed to end up with an email offer that just begs to be opened, read and acted on.
In conclusion, there are many ways to market your products and services on the Internet, but nothing is more powerful than a well-designed and implemented email marketing campaign. And with the help of iContact Email Marketing, you’ll do it fast, and you’ll do it right!
About the author: Craig Garland is a seasoned Internet marketing professional and college professor from Austin, Texas.